Audit every client.
Deliver it as your brand.
One dashboard for every client site you manage. White-label audit reports that carry your logo, your name, your color. Cruelx stays invisible.
Client portfolio
Portfolio health · Solid
From URL to client-ready report.
No crawl configuration, no report design work, no template wrangling. Add the site, run the audit, and send it under your name, all in the same hour.
- 1Add a client siteDrop the URL and answer a few context questions: audience, offer, goal. Two minutes.
- 2Run the auditFive pillars, desktop and mobile, scored and prioritized by flagship AI models in minutes.
- 3Review & add your notesRead the findings, then add the client's name, a cover note, and your own recommendations.
- 4Send it under your brandDownload the white-label PDF or share a private link. Your logo on every page.
All your clients, one dashboard.
Stop juggling spreadsheets and one-off audits. Every client lives in a single view: a folder each, the latest score, the trend at a glance, and a click into any account.
Know which client needs you first.
The dashboard surfaces your weakest accounts and the health spread across your whole book, so you spend time where it actually moves a score.
Track your whole book over time.
Your dashboard remembers every audit, per client. Trend lines, best-and-latest scores, and per-pillar movement show you at a glance which accounts are improving and which are slipping, so you spend your time where it counts.
Your brand on every report.
Same audit. Your brand. Logo, business name, brand color, and footer all swap: on the on-screen report, the downloadable PDF, and the shareable client link.
Northside StudioSet it once. Every report ships branded.
Upload your logo and set your name, tagline, brand color, and footer in Agency Settings. From then on, every report you download or share carries your identity, automatically.
Agency branding
Branding readyLogo
Business name
Tagline
Brand color
Report footer
Five pillars behind every report.
Cruelx evaluates each site across SEO, technical, marketing and brand, design, and buyer psychology, then turns the gaps into a prioritized set of fixes your clients can act on. Real substance to put your name on, backed by the latest flagship AI models.
Client names and logos shown for illustration.
The pillar other tools skip.
Every visitor runs a silent checklist before they act. Cruelx looks for hesitation, doubt, weak motivation, unclear value, and missing proof: the real reasons people don't buy.
Buyer-psychology sub-scores · nybenscoffee.com
Inside the visitor's head
“What is this?”
Unclear value: they can't tell what you do in two seconds.
“Is this for me?”
Weak motivation: nothing speaks to their actual problem.
“Why you, not them?”
No differentiation: you look like every competitor.
“Can I trust you?”
Missing proof: no reviews, no signals, no reassurance.
“What do I do now?”
Hesitation at the action: the next step isn't obvious.
Cruelx reads this checklist the way a conversion strategist would, and tells you exactly where you're losing people.
Two plans. Both fully white-label.
Pick your report volume. Both plans include the client portfolio dashboard, white-label reports, and unlimited clients and domains.
Agency
For freelancers and small studios auditing a handful of clients a month.
- 20 full reports/month
- 10 free reports per day
- Client portfolio dashboard
- Per-client / domain pages
- White-label PDFs with your logo
- Branded client share links
- Add notes to branded reports
Agency Pro
For agencies running frequent audits: more volume, lower cost per report.
- 50 full reports/month
- 25 free reports per day
- Client portfolio dashboard
- Per-client / domain pages
- White-label PDFs with your logo
- Branded client share links
- Add notes to branded reports
Card, PayPal, Apple Pay & Google Pay where available
The only difference is volume. Every feature is identical on both plans.
Compare all plans on the pricing page →Questions agencies ask.
Do clients see any Cruelx branding?
Not on branded reports. White-label swaps in your logo, business name, brand color, and footer, and rewrites the report language so Cruelx isn't mentioned. Share links are served from cruelx.com, but the report itself carries only your brand.
What's inside each report?
Every report is a full audit across five pillars: SEO, technical, marketing and brand, design, and buyer psychology. Each one includes desktop and mobile visual inspection, a prioritized 48-hour / 7-day / 30-day fix plan, ready-to-paste copy rewrites, and a polished 40+ page PDF you can hand straight to a client.
See a sample reportHow many reports do I get?
Agency includes 20 full reports per month and 10 free previews per day. Agency Pro includes 50 full reports per month and 25 free previews per day. Full reports renew with your billing cycle.
Is there a limit on clients or domains?
No. Both plans support unlimited clients and unlimited domains in the portfolio dashboard.
How does client sharing work?
Sharing is opt-in, per report. You create a private link your client opens in the browser. On agency plans it's automatically branded as your studio. Links are unguessable, never indexed by search engines, and you can revoke them at any time.
Can I add my own notes to a report?
Yes. On every branded report you can set the client's name, write a cover note for the first page, and add a closing note on the last page.
Who owns the reports?
You do. Download the PDFs and use them in proposals, audits, monthly reviews, and client deliverables, under your own brand.
Can I cancel anytime?
Yes. Cancel from the billing portal in one click, and your plan stays active until the end of the period you've paid for.